Showing posts with label motoring. Show all posts
Showing posts with label motoring. Show all posts

Wednesday, 19 August 2026

AAAM Elects Tarek Mosaad as New President for 2026-2028

AAAM Elects Tarek Mosaad as New President for 2026-2028

The African Association of Automotive Manufacturers (AAAM) has confirmed its office bearers and Advisory Board for the 2026 to 2028 term, as the continent's automotive industry moves to translate policy commitments into concrete industrial outcomes.

Tarek Mosaad, President and Chief Executive Officer of Hyundai Motor Middle East and Africa, has been elected President of AAAM. He succeeds Martina Biene, Chairperson and Managing Director of Volkswagen Group Africa, who led the association through the previous term.

Mosaad assumes the role at a pivotal moment. In February 2026, African heads of state are expected to formally adopt the 40% African-originating content threshold for automotive rules of origin under the African Continental Free Trade Area (AfCFTA) – a milestone that will allow automotive products to begin trading under the framework. This follows the conclusion of negotiations on automotive rules of origin in 2025, providing clarity for manufacturers and investors.

Tarek Mossad

AAAM has positioned 2026 as a year of "progressive development through collaboration", with a focus on moving from policy development to implementation. The association is prioritising the rollout and refinement of automotive policies in countries including Egypt, Ghana, Côte d'Ivoire, Kenya, Nigeria, Ethiopia, Senegal, Tanzania and Algeria, while engaging new markets such as Angola.

Mosaad will be supported by five vice-presidents representing Africa's key automotive regions and the component-manufacturing sector. The newly elected office bearers are:

- President: Tarek Mosaad, President and Chief Executive Officer, Hyundai Middle East and Africa
- Vice-President: North Africa: Ankush Arora, Chief Executive Officer, Al Mansour Automotive
- Vice-President: East Africa: Serge Kamuhinda, Chief Executive Officer, Volkswagen Mobility Solutions Rwanda
- Vice-President: West Africa: Kassem Odaymat, Chief Operating Officer, Rana Motors
- Vice-President: Southern Africa: Billy Tom, President, Isuzu Motors South Africa
- Vice-President: Components: Dr Markus Thill, President: Africa Region, Bosch

An Egyptian national with more than two decades of international automotive leadership experience, Mosaad became the first Arab and African executive to lead Hyundai Motor Company's Middle East and Africa Regional Headquarters in January 2026. He oversees operations across 57 markets, including several where Hyundai is expanding its manufacturing footprint.

Mosaad's recent engagement with AfCFTA Secretary-General Wamkele Mene in Dubai underscored the growing alignment between industry and continental institutions. The meeting focused on recent progress within the AfCFTA Rules of Origin framework, particularly those impacting the automotive sector.

AAAM Chief Executive Officer Victoria Backhaus-Jerling said the incoming leadership's collective experience would strengthen the association's work across the continent.

"AAAM welcomes the election of Tarek Mosaad and the incoming vice-presidents. Their experience across Africa's diverse automotive markets will be invaluable as we work with governments, development institutions and industry partners to move from policy development towards implementation," said Backhaus-Jerling.

"Our priority remains to support the development of coherent automotive policies, deepen localisation, attract investment and strengthen regional production and trade under the AfCFTA."

Mosaad said Africa presented significant opportunities for automotive growth, but realising this potential would require greater alignment between governments, manufacturers, suppliers, financiers and development partners.

AAAM has also constituted an Advisory Board to provide institutional continuity, regional insight and strategic guidance. The board comprises:

- Immediate Past President: Martina Biene, Chairperson and Managing Director, Volkswagen Group Africa
- Past President: Mike Whitfield, Managing Director, Stellantis South Africa
- Southern Africa representative: Bronwyn Kilpatrick, Senior Vice-President: Corporate, Toyota South Africa
- West Africa representative: Jeffrey Peprah, Chief Executive Officer, Volkswagen Ghana
- North Africa representative: Dr Ahmed Fikry, Managing Director, East Port Said and Egyptian German Automotive

Reflecting on her term as AAAM President, Biene thanked the association's members, partners and secretariat for their support, reaffirming her commitment to AAAM through her new role as Immediate Past President.

AAAM's membership has grown from 17 members in 2020 to more than 80 today, reflecting the association's expanding role in shaping Africa's automotive future. The association has strengthened its continental footprint with the launch of a dedicated North Africa office in Tunisia and keeps offices in Ghana, South Africa and Kenya.

In 2025, AAAM launched an Industrial Policy Executive Short Course in partnership with Afreximbank and the AfCFTA Secretariat, bringing together senior policymakers to strengthen capabilities in industrial policy design, regional value chains and localisation. A second cohort is planned for 2026, alongside the launch of an Industry Executive Short Course.

AAAM also played a leading role at the Intra-African Trade Fair (IATF2025), convening its Africa Automotive Forum to elevate the visibility of the continent's emerging automotive industry.

The association's priorities for 2026 include securing at least five concrete component manufacturing investments in Africa, advancing work on new energy technologies and building capacity across government and industry. AAAM is also working to strengthen collaboration between the mining and automotive sectors, recognising that electrification is accelerating demand for high-grade copper in wiring harnesses, power electronics and mechatronic systems.

As Africa's population is projected to exceed 2,5-billion by 2050, with rapid urbanisation and a growing middle class driving demand for affordable mobility, the continent is increasingly viewed as the world's last automotive frontier.

For more information visit https://aaamafrica.com/

https://bit.ly/4xVqSol

Friday, 14 August 2026

Africa Automotive: Electric Vehicle Growth - BYD Focuses on South Africa

Africa Automotive: Electric Vehicle Growth - BYD Focuses on South Africa

Chinese electric vehicle giant BYD is pursuing a manufacturing strategy in South Africa that centres on battery production rather than local vehicle assembly, a move that distinguishes its approach from competitors operating in the country’s automotive sector.

The world’s largest producer of battery electric and plug-in hybrid vehicles has signalled  its ambitions in South Africa extend well beyond the showroom floor. Executives from the company outlined this direction during the July launch of a financial services joint venture with Absa, indicating the group views the country as a potential manufacturing hub for the technology that underpins its global operations.


BYD’s origins as a battery manufacturer, long before it became a leading name in electric mobility, inform this strategy. Establishing production facilities in South Africa would allow the company to draw on that technical expertise while supplying not only the local electric vehicle market but also energy storage systems and possibly other industrial sectors.

The policy environment in South Africa appears to be moving in a direction that could support such investment. Government has revised its Critical Minerals and Metals Strategy and is proposing changes to automotive incentives that would allow up to half the value of critical minerals sourced from Southern Africa to count as local value addition in electric vehicle battery manufacturing. These measures are designed both to encourage regional processing of minerals and to attract battery producers.

Should BYD proceed with local battery manufacturing, the company could reduce its dependence on imported components while benefiting from existing and future incentive schemes.

The broader market for electrified vehicles in South Africa continues to expand rapidly. Sales data from Naamsa for June 2026 show that new energy vehicle registrations more than doubled year on year, reaching 3 045 units, a 104,2% increase from the 1 491 units sold in June 2025. These vehicles accounted for 6% of the 51 508 new light vehicles sold during the month, meaning roughly one in every 17 new light passenger vehicles was electrified.

Joubert Roux, co-founder and chair of Zero Carbon Charge, said the figures pointed to a sustained trend rather than a temporary spike. "Electric mobility is moving beyond early adopters and becoming an increasingly mainstream choice for South African consumers and businesses," he said.

For the first half of 2026, new energy vehicle sales totalled 13 193 units, comprising 6 667 hybrid electric vehicles, 4 623 plug-in hybrids and 1 903 battery electric vehicles. In June alone, traditional hybrids led with 1 488 units, representing 48,9% of the segment, followed by plug-in hybrids with 990 units and a 32,5% share, while battery electric vehicles recorded 419 units or 13,8%.

The market continues to follow a technology-diverse trajectory rather than shifting directly to full battery electric models, reflecting considerations around affordability, charging infrastructure and consumer driving habits. Naamsa supports a technology-neutral policy framework that allows manufacturers and consumers to choose between different low-emission and zero-emission technologies, arguing that such an approach supports consumer choice, investment and industrial competitiveness.

Naamsa interim chief executive Shinny Gobiyeza said the domestic automotive market was adapting to changing economic conditions and consumer preferences. "The continued growth in domestic vehicle sales, coupled with record levels of new energy vehicle adoption, demonstrates the resilience of South Africa's automotive industry," she said. "While export markets remain under pressure from global economic conditions, the domestic market continues to provide an important foundation for industry growth."

Lower entry prices for electric vehicles are supporting the trend. The most affordable new electric vehicle in South Africa cost close to R800 000 in 2023, but several current models are now priced below R520 000. The Geely E2 Aspire enters at R339 900, followed by the BYD Dolphin Surf Comfort at R341 900, with the Chery Q expected to launch in September from R350 000.


According to Roux, these lower price points are changing the financial calculus for both private buyers and fleet operators. "For years the conversation was about payback periods and total cost of ownership over five or ten years," he said. "Increasingly, in some categories, electric is simply the cheaper option on day one. That changes the conversation for both fleet operators and individual buyers entirely."

Morocco’s Integrated Model Offers Contrast

While South Africa positions itself for battery investment, Morocco has moved ahead with a comprehensive approach that combines Chinese industrial capital, government support and development finance. The African Development Bank’s recent approval of a $114 million loan – equivalent to roughly R2,1-billion – for Gotion High-Tech’s gigafactory in the North African country marks one of the largest development finance commitments to an African battery manufacturing project. The funding suggests that multilateral institutions are beginning to back battery production, which could encourage similar financing for projects elsewhere on the continent.

The bank’s support follows a pattern of Chinese companies, often in partnership with other players, increasing their investment in battery materials and manufacturing alongside vehicle exports and assembly operations. In Morocco, battery component production is already advancing. Abu Dhabi-based Falcon Energy Materials has commissioned a 25 000-tonnes-per-year anode materials pilot project at Jorf Lasfar, with technical and strategic partnerships with Chinese firms including Shanghai Shanshan New Material Co. and Hensen.

In 2024, Morocco signed a R5,6-billion agreement with China’s BTR New Material Group to build a cathode materials plant in Tangier. Cobco, a Chinese-Moroccan joint venture, has opened a battery components factory expected to produce enough materials for nearly one million electric vehicles annually once fully operational.

These investments complement Morocco’s existing vehicle manufacturing sector, creating an integrated ecosystem where battery materials, components and vehicle production increasingly reinforce one another. The United Nations Conference on Trade and Development, in its World Investment Report 2026, identified Morocco among emerging destinations benefiting from the global expansion of electric vehicle investment, alongside Brazil, India and Thailand. The country recorded about R61,5 billion in foreign direct investment inflows in 2025, supported by continued diversification into manufacturing and automotive activities.

UNCTAD also highlighted Morocco’s renewable energy strategy as a growing advantage for attracting energy-intensive manufacturing. At Jorf Lasfar, the Cobco joint venture plans to raise the share of green electricity in its operations to 80% in 2025 and 100% by the end of 2026, while Gotion’s gigafactory in Kenitra is linked to a dedicated renewable energy supply arrangement involving a 500-megawatt wind project and 2 000 MWh of battery storage. Logistics infrastructure, particularly the Tanger Med port and zones complex, has also been cited as a key factor in converting Morocco’s geographical position into export-oriented investment.

Policy Frameworks Will Determine Winners


The contrasting approaches of Morocco and South Africa offer insights into where Africa’s battery industry is heading. Morocco shows how Chinese manufacturers, government policy and development finance can work together to establish production at scale. South Africa is seeking to create the conditions for similar investment but has yet to secure a major battery manufacturing commitment.

For other African countries hoping to move beyond vehicle assembly, the presence of mineral resources alone is unlikely to be sufficient. Building a battery industry also requires a coordinated and stable industrial policy that can attract investors and create pathways to long-term financing.

The African Development Bank’s backing of the Gotion factory suggests that development finance institutions are opening up to support battery manufacturing, rather than only electric vehicle deployment or charging infrastructure. That shift in approach could have significant implications for which countries attract industrial activity in the electric vehicle value chain and which fall behind.

Egypt Pursues Full Manufacturing Status

Egypt, meanwhile, is advancing its own ambitions to transform from a vehicle assembly hub into a full automotive manufacturing nation. Minister of Industry Khaled Hashem has held expanded discussions with the Presidential Advisory Council of Egyptian Scientists and representatives of automotive manufacturers and component suppliers, reviewing an industry development study that aims to double vehicle production over the next five years while deepening the localisation of components, particularly metal parts and vehicle bodies.

A joint committee has been formed comprising representatives from the ministry, the advisory council and manufacturers to develop an executive framework for implementing the study’s recommendations. The discussions focused on establishing an integrated automotive ecosystem linking assembly plants with domestic supply chains capable of producing components that meet international standards.

Hashem stressed that the ministry’s objective is to move beyond assembly and establish a fully integrated manufacturing industry covering every stage of the value chain. "Assembly is only one step toward making Egypt a true automotive manufacturing nation through local component production, technology localisation, and the development of a competitive industrial base capable of serving both domestic and export markets," he said.

The ministry is also coordinating with the finance ministry to launch a national vehicle scrappage and replacement programme, offering incentives to encourage citizens to replace ageing vehicles with newer, more efficient models, boosting demand for locally manufactured vehicles while generating additional scrap metal for domestic steel production.

Renewables and Logistics Underpin Morocco’s Appeal


UNCTAD noted that Morocco’s renewable energy targets and decarbonisation commitments, combined with arrangements giving firms access to dedicated renewable electricity, have helped position the country as an attractive location for battery materials and cell manufacturing. The report also pointed to the announced Sila Atlantik Cable project as an example of the growing regional dimension of investment in renewable energy, combining large-scale generation with subsea transmission infrastructure linking North Africa and Europe.

Logistics infrastructure is another major component of Morocco’s investment appeal. The Tanger Med port and zones complex is described as a gateway to Europe that converts the country’s geographical position into export-oriented foreign investment by integrating the port with surrounding special economic zones and industrial parks. The main automotive cluster lies within 35 minutes of the terminal, reducing inland time and variability between factory gates and vessel departure.

UNCTAD’s assessment suggests that Morocco’s competitive advantage is increasingly about more than attracting individual foreign companies. Its industrial zones, logistics infrastructure, renewable energy capacity and growing supplier base are helping position the country within emerging global value chains, particularly those linked to electric mobility and the energy transition. The report nevertheless notes that attracting investment alone is not sufficient; developing economies need to connect foreign investment with local suppliers, skills, innovation and employment to ensure that investment contributes to broader domestic industrial development.

https://bit.ly/3SBcF0C

Tuesday, 9 June 2026

Fully Funded Leadership Course for Women in Automotive

Fully Funded Leadership Course for Women in Automotive

The Marcia Mayaba Foundation, working with the Impumelelo Institute, has opened applications for a fully funded leadership course aimed at five high-performing women aged 25 to 35 in the automotive value chain. The R27 500 Effective Personal Productivity (EPP) programme is designed to help address the sector’s ongoing leadership gender gap. The closing date for applications is 15 June 2026, and shortlisted candidates will be contacted directly.

Programme launch and purpose


As Youth Month gets under way in South Africa, the foundation and the institute have introduced this six-to-eight week, fully online leadership development opportunity. It targets young women already working in the automotive value chain and focuses on time management, accountability and team leadership skills. Participants can continue with their jobs while completing the course. The EPP curriculum follows a well-known LMI-licensed model that emphasises behaviour change and practical application in the workplace.

Why this matters for the auto sector

Industry discussions and research indicate that women remain underrepresented in South Africa’s automotive workforce and leadership ranks. Recent sector analyses suggest women make up roughly 10% to 20% of the automotive workforce, with even fewer in senior and executive roles. This is seen as a structural weakness, particularly as women increasingly influence consumer demand in the industry. Another industry snapshot puts women at around 15% of the workforce, with most employed in administrative rather than technical or managerial positions.


Marcia Mayaba is known in industry and community circles through the ISUZU Foundation and dealer networks. She has been involved in education and child welfare projects, fundraising partnerships and school infrastructure upgrades, showing how corporate platforms can translate into community impact. The foundation’s new leadership cohort aims to apply that community focus to human capital development specifically for women in the automotive sector.

Who should apply and how

The programme is open to female professionals aged 25 to 35 who are employed anywhere in the automotive value chain and can demonstrate strong performance, growth potential and a commitment to development. Only five candidates will be selected. Applicants need to send a short motivation letter outlining their leadership journey, achievements and aspirations to Awodwak@mmayabafoundation.co.za by 15 June 2026. Shortlisted candidates will be contacted directly by the foundation.

What success looks like – and the challenges ahead

If the programme succeeds, it is expected to create a small but focused pipeline of women ready for mid-level and senior roles. That would tackle one of the sector’s persistent bottlenecks: the gap between women’s growing influence as consumers and their low numbers in decision-making positions. However, industry observers note that training alone is not enough. Mentorship, sponsorship and deliberate recruitment and promotion practices across OEMs, suppliers and dealer networks are also needed to turn development into lasting leadership change.

Key facts


- Fully funded programme worth R27 500 per participant
- Online course lasting six to eight weeks
- Five places available
- Apply by 15 June 2026 to Awodwak@mmayabafoundation.co.za

https://bit.ly/3RZpAsC

Thursday, 21 May 2026

Shifting Tides in Africa's Automotive Market

Shifting Tides in Africa's Automotive Market

The tectonic plates beneath Africa’s automotive sector are shifting at an unprecedented velocity. For business leaders operating across the continent’s diverse markets, the past quarter has delivered a stark message: the old models of pricing, protection and powertrain preference are no longer a given. From the showroom floors of Gauteng to the new charging corridors of Casablanca and Dar es Salaam, a trio of forces is rewriting the rules of competition.


The first of these forces is the aggressive reshaping of South Africa’s entry-level vehicle market by low-cost Chinese imports, a trend that is forcing original equipment manufacturers and financiers to abandon legacy pricing strategies.

The second is a counter-narrative of resilience, exemplified by Isuzu Motors South Africa posting a record-breaking production year, proving that local assembly can still thrive amid the import storm.

Finally, the long-promised electric vehicle revolution is finally moving from pilot phase to commercial reality, with Tesla’s formal entry into Morocco and Tanzania’s ambitious ZERA rollout signalling that aftermarket demand and charging infrastructure are now urgent boardroom topics.

The Tariff Dilemma and the Chinese Tide

The figures coming out of South Africa’s automotive trade discussions are jarring for established players. Industry representatives recently testified before parliament imported vehicles now account for a staggering 55% of national sales. Within this influx, the rise of Chinese and Indian brands has been exponential, with sales volumes of Chinese vehicles alone surging by 368% since 2020.

This rapid market penetration by brands from the East has triggered a fierce policy debate in Pretoria. The International Trade Administration Commission is actively mulling the imposition of significant anti-dumping duties, with some proposals suggesting tariffs of up to 50% on vehicles from China and India to protect the embattled domestic manufacturing sector.

This mirrors a parallel move in the steel industry, where South Africa recently imposed a hefty 74,98% tariff on Chinese structural steel to combat dumping.

For business leaders, this creates a high-stakes ambiguity. A sudden tariff hike could protect local assembly jobs but would inevitably raise consumer prices, potentially shrinking the overall market. Conversely, doing nothing allows the import surge to continue eroding the market share of locally produced vehicles like the Toyota Hilux and Ford Ranger.

The pressure is forcing fleet managers and financiers to run granular total cost of ownership models, comparing the lower initial price of imported Chinese units against the historically higher resale value and parts availability of incumbent brands.

Isuzu’s Gqeberha Milestone


Amid the anxiety over import penetration, there remains a compelling story of domestic manufacturing prowess. Isuzu Motors South Africa has delivered a definitive rebuttal to the narrative of industrial decline. At its Struandale plant in Gqeberha, the company closed the 2026 financial year with its highest annual production on record. The numbers are substantial: over 27 400 D-Max bakkies rolled off the lines, representing a robust 21% year-on-year increase, alongside 3 800 trucks.

This performance is not merely a volume statistic; it is a signal of supply chain resilience and export capacity. Isuzu kept its crown as South Africa’s leading medium and heavy commercial vehicle brand for the thirteenth consecutive year.

For executives in logistics, construction, and mining, this stability matters. It suggests that despite the chaos in the entry-level passenger segment, the commercial vehicle sector—where uptime and lifecycle costs are paramount—still rewards established local manufacturing. The R1,2-billion previously invested in upgrading the facility is paying dividends, proving that with the right capital expenditure, the South African automotive assembly industry can compete and export.

The Electrification Threshold

While South Africa debates tariffs on internal combustion engines, the rest of the continent is accelerating past the pilot phase of electrification. North and East Africa are emerging as the new hotspots for EV activity, fundamentally altering the landscape for utilities, infrastructure providers, and aftermarket workshops.

In a move that has sent ripples through the luxury segment, Tesla has officially launched its first physical operations on the African continent in Morocco. Opening a pop-up store at the Anfaplace Mall in Casablanca, the American giant began taking orders for the Model 3 and Model Y, with first deliveries slated for the middle of 2026.


Crucially, Tesla did not arrive empty-handed. The company already has 24 Superchargers operational across Casablanca, Rabat, Tangier, Marrakech, Fes and Agadir, capable of delivering up to 250 kW of power. For business leaders watching the EV space, Morocco is demonstrating the viability of the ‘premium charging corridor’ model.

Simultaneously, East Africa is seeing a state-backed push into mass adoption. In Tanzania, the Ministry of Energy has officially launched the Dow Elef Auto EV (ZERA) initiative in Dar es Salaam.

The business case here is driven by brutal operational arithmetic. Government data released during the launch shows that running a petrol or diesel car in Tanzania costs approximately 200 Tanzanian shillings a kilometre, while an electric vehicle costs just 25 shillings, an 85% reduction in operating expenses.

Tanzania is leveraging its expanded power grid, now exceeding 4 500 megawatts, to fuel this transition. For logistics firms operating fleets across East Africa, these figures are impossible to ignore. However, the ZERA launch also highlights a critical bottleneck: the aftermarket.

The initial phase relies on importing fully built units, but the strategic plan explicitly aims for local assembly and the development of domestic battery and repair skills. This is where the ‘aftermarket squeeze’ becomes a risk. As vehicle powertrains shift, workshops that built their businesses on engine oil changes and exhaust repairs must urgently upskill to handle high-voltage systems and tyre safety management, as the torque characteristics of EVs demand specialized rubber.

The Aftermarket Counterfeit Crisis


Compounding the technical challenges of the EV transition is a persistent threat to the existing fleet: counterfeit parts. An academic study published this year by the University of Johannesburg has cast a harsh light on the ‘brand protection’ crisis in the Southern African automotive aftermarket.

The research highlights that as vehicle complexity increases—both in high-tech internal combustion engines and new EVs—the proliferation of substandard components poses a significant risk to fleet uptime and insurance claim costs. The study argues that traditional legal enforcement is failing and calls for technological interventions such as blockchain tracking and radio frequency identification to secure the parts pipeline.

Strategic Recommendations for the Quarter

Given this volatile mix of import pressure, manufacturing resilience, and rapid electrification, business leaders across the value chain must move beyond observation to execution within the next 90 days.

The priority is a rigorous market impact review. Finance houses and fleet managers cannot rely on historical depreciation curves. They must model the total cost of ownership of Chinese imports against incumbent brands to understand where the value tipping point lies. The risk of a sudden tariff adjustment by the South African government adds a layer of complexity to this modelling that cannot be ignored.

Secondly, operational audits of repair network capacity are urgently needed. The arrival of Tesla in Morocco and the ZERA units in Tanzania means specific EV repair tools, training, and safely stocked parts are no longer a future luxury but a current necessity. Workshops still unprepared for high-voltage safety protocols are a liability.

Thirdly, the data from Tanzania proves that the economics of EVs work in an African context, provided the charging infrastructure exists. Business leaders should start a pilot project tied explicitly to a charging partner and a local utility. The goal should be to evaluate real-world total cost of ownership and grid impact on a specific route, rather than trying a full fleet conversion.

Finally, engagement with policymakers must shift from lobbying to evidence-based partnership. The steel tariff case showed that protectionism is on the table. The automotive industry must present data on the specific jobs tied to local content and the affordability thresholds of consumers to ensure that any anti-dumping duties are calibrated to avoid destabilizing the new-vehicle market entirely.

The African automotive landscape is no longer defined by a single dominant trend but by a collision of distinct realities.

In South Africa, the battle lines are drawn between cheap imports and local assembly resilience. In the north and east, the electric future is switching on. For the executive who sells parts, finances fleets or manages logistics, the path forward requires accepting that the internal combustion status quo is ending, and the era of diversified powertrains and defensive trade policy has already begun.

https://bit.ly/49fw0cX

Thursday, 7 May 2026

Fuel Price Dynamics: South Africa vs. Kenya and Beyond

Fuel Price Dynamics: South Africa vs. Kenya and Beyond

When South African motorists pulled into filling stations in the first week of May, the numbers on the pumps delivered a jolt that few had braced for. Ninety-five octane petrol had climbed to R26,63 a litre inland, marking one of the sharpest monthly increases seen in recent years.

For a country where many households already stretch salaries to cover transport, school fees and food, the jump landed like an unwelcome guest who refuses to leave.


The mechanics behind that new price are anything but simple. Every month, the Department of Mineral Resources and Energy runs a formula that reads like a barometer of global and domestic pressures: Brent crude prices, freight costs, the rand’s dance against the dollar and a stack of fixed levies.

In April, a temporary relief of R3 a litre on the general fuel levy was extended, which might have suggested some breathing room. But the slate levy, sitting at roughly 122,70 cents a litre, along with other non-negotiable charges, pushed the final number firmly upwards. The result was a classic case of with one hand giving and the other taking away.

Across the continent, Kenya’s drivers have been living a similar story, though with a different policy flavour. In the April to May pricing cycle, the Energy and Petroleum Regulatory Authority set super petrol at KSh197,60 a litre in Nairobi. That figure followed a government decision to cut value added tax on petroleum products to eight percent, while also dipping into the Petroleum Development Levy fund to soften the blow.

The intervention succeeded in lowering the headline price, but it did nothing to erase Kenya’s underlying exposure to global landed costs. What Nairobi gained in short-term relief, it may pay for later in fiscal pressure.

That trade off — protect consumers now or brace them for full market transmission — is one that finance ministers across the region are losing sleep over.


So where does that leave the South African motorist in practical terms? Better or worse off than their Kenyan counterpart? The answer depends less on the headline number alone and more on two structural realities.

First, the mix of taxes and levies that sits on top of the landed cost. Second, the currency exposure that comes with being heavily dependent on imported refined product.

South Africa’s fixed charges — the slate levy, the Road Accident Fund levy and excise duties — mean that even when the government trims the general fuel levy, a large chunk of the pump price is essentially non-negotiable.

Relief measures buy less breathing room than the headline reductions suggest. Kenya’s approach, cutting VAT and leaning on a levy fund, shows a different policy mix that can temporarily lower the pump price but risks fiscal strain if sustained. Neither country has built a structural firewall against spikes in Brent crude or disruptions in shipping routes. Both remain import dependent for refined product and both are vulnerable.

Further north, Nigeria offers a cautionary tale that being a crude producer does not automatically guarantee cheap fuel at the pump. In early May, rapid movements in gantry and ex-depot prices pushed retail petrol into the range of ₦1 200 to ₦1 440 a litre.

Refinery and distribution dynamics are still adjusting to higher global crude prices, and Nigerian motorists have watched their costs climb with little of the subsidy comfort they once took for granted.

Ghana, operating on a bi-monthly pricing schedule, introduced temporary margin cuts and price floors that produced modest relief. Petrol stood at GH¢13,25 a litre in the first May window. But the country remains import dependent for refined product, leaving it vulnerable to movements in Brent and the cedi.


Morocco, meanwhile, has seen prices dip below MAD15 a litre recently, reflecting the direct pass through of international price moves into an import dependent market. Limited targeted support for transport professionals has been deployed there, but sustained subsidy programmes have largely been avoided.

What makes South African motorists worse off in practice is not the absolute headline alone. It is the combination of two structural features. The first is a high share of fixed levies that blunts the effect of temporary reliefs.

The second is direct rand exposure on imported refined product, meaning that currency weakness adds rand a litre pain quickly and without mercy. These factors mean that relief measures such as the R3 a litre cut buy only temporary respite. When the rand stumbles or Brent climbs again, the pump price moves almost immediately.

For businesses and fleet managers, the implications are serious. Volatility is not going to settle into a predictable pattern any time soon. Short term relief measures are politically useful but they do not eliminate exposure.

Fleet operators should be modelling at least three scenarios: a stable rand, a 10 percent drop in the rand, and a scenario where the temporary levy relief is withdrawn and additional levies of between R1 and R3 a litre are reinstated.

Negotiating capped margin fuel contracts or fuel card arrangements can provide some insulation. Operational measures such as route optimisation, telematics, tyre pressure discipline and maintenance programmes should be pursued relentlessly to reduce the number of litres consumed.

For policymakers, the choice is increasingly stark. Protect consumers now with temporary relief and accept the fiscal cost, or allow market prices to transmit fully and risk higher inflation and transport cost pass through into every sector of the economy.

The May 2026 pricing window underlines two realities that cannot be wished away. Headline pump prices across Africa are converging around the same international drivers — Brent, freight and foreign exchange.

The road ahead, then, is not about finding a permanent low price. That ship has sailed. It is about managing exposure, making the fleet as efficient as possible, and accepting that for as long as African countries refine so little of what they burn, the pump price will remain a messenger for forces far beyond any filling station’s control.

https://bit.ly/4tlmFYi

Tuesday, 28 April 2026

Understanding the UAE's Exit from OPEC and Its Consequences

Understanding the UAE's Exit from OPEC and Its Consequences

Just after sunrise in Midrand, the forecourt at a busy filling station hums with the familiar weekend rhythm. Delivery vans idle in a neat queue. A taxi driver leans against his Quantum, scrolling through voice notes from customers already running late for church trips and family visits. A mother in gym gear taps her bank card at the pump, her eyes fixed on the digital display climbing higher than she expected just a week ago.

She does not know it yet, but the numbers she is watching are about to become even more unpredictable.


Thousands of kilometres away, in a boardroom lined with marble and soft gold lighting, the United Arab Emirates has just walked out of OPEC. No warning. No slow drift. A clean break from the cartel that has shaped global oil markets for more than half a century.

And in South Africa, where every litre of petrol and diesel is imported, priced in United States dollars, and adjusted monthly by a formula that leaves households hanging on every cent, the ripple is already on its way.

“This is not a small diplomatic tiff. It is a structural shock,” says Dr Nandi Maseko, an energy policy analyst at the University of the Witwatersrand. “South Africa is exposed. Very exposed.”

Why the UAE’s exit matters

The UAE is not just another oil producer. It ranks among the world’s top ten crude exporters, with production capacity that rivals some OPEC heavyweights. More importantly, it is one of the most technologically advanced and efficient producers in the world. For years, it has pushed inside OPEC for higher production quotas, frustrated by what Abu Dhabi saw as a Saudi-led strategy of keeping a lid on output to prop up prices.

Now, freed from those constraints, the Emirates can pump as much as it wants.

In the short term, that could mean cheaper oil flowing into global markets. The UAE could open its taps to boost revenue and grab market share, putting downward pressure on the Brent crude price that South Africa’s entire fuel pricing system tracks. But in the long term, analysts say, it means something far more unsettling for a country like South Africa: volatility.

OPEC’s strength has always been its ability to coordinate supply among members with wildly different political interests and economic needs. Remove one of its biggest players, and the cartel’s grip weakens. Saudi Arabia, OPEC’s de facto leader, may respond by cutting its own production to defend higher price floors. A price war between Riyadh and Abu Dhabi would send shockwaves through global benchmarks.

Markets hate uncertainty. Traders love it. South African motorists and businesses will feel the consequences at the pump and on the ledger.


“This is not a small diplomatic tiff. It’s a structural shock.”
— Dr Nandi Maseko, Wits energy policy analyst

South Africa’s fuel price formula is brutally simple. Global oil price plus rand exchange rate equals monthly adjustment. When global oil becomes unpredictable, that formula turns into a roulette wheel.

Economists tracking the UAE’s exit warn that the country could face three distinct scenarios in the coming months. If the UAE floods the market with additional crude, South Africans could see short-term dips at the pump, perhaps a reprieve of fifty to eighty cents a litre.

But if Saudi Arabia retaliates with aggressive production cuts to defend a higher price floor, Brent crude could spike sharply, pushing petrol up by more than a rand and a half in a single adjustment. The worst case, analysts say, is a prolonged period of instability if OPEC cohesion continues to fracture and both Gulf powers play a game of chicken with global supply.

“We could be entering a world where petrol drops 80 cents one month and jumps R1,50 the next,” says independent economist Lyle Petersen. “For households trying to budget and businesses trying to plan logistics, that is a nightmare. You cannot build a stable economy around that kind of unpredictability.”

Energy economist Nomvula Khumalo, who has advised the Department of Mineral Resources and Energy on previous oil shocks, puts it more directly. “The UAE’s exit removes one of the stabilising pillars of the global oil market,” she says. “South Africa should prepare for a period of sharper swings, not just in pump prices but in the broader inflation cycle. Transport costs feed into everything from bread to building materials.”

A mixed picture for supply security

South Africa sources its crude from a handful of suppliers. Saudi Arabia remains the largest, followed by the UAE, Nigeria and Angola. With the UAE no longer bound by OPEC quotas, Pretoria could gain access to more competitively priced cargoes. That is an attractive prospect for a country whose refining capacity has dwindled over the past two decades and whose fuel import bill continues to rise.

But the upside comes with real risk.

A fractured OPEC raises the spectre of regional tensions spilling into shipping lanes. The Gulf is the chokepoint through which much of South Africa’s crude supply passes. Any instability there, whether a price war, retaliatory production cuts, or diplomatic rifts escalating into something more direct, would immediately threaten shipping routes and delivery schedules. Insurance costs for tankers could rise, adding another layer to the final pump price.

“South Africa’s vulnerability is structural,” says shipping analyst Kabelo Mokoena, who has tracked maritime logistics on the Arabian Sea route for more than a decade. “Whether oil is cheap or expensive, the country is at the mercy of Middle Eastern supply chains. A destabilised OPEC only magnifies that exposure. If the Gulf sneezes, our tankers catch a cold.”


SOUTH AFRICA’S CRUDE IMPORT SOURCES

Saudi Arabia — 41%
UAE — 23%
Nigeria — 18%
Angola — 11%
Other — 7%

The UAE may offer cheaper cargoes outside OPEC quotas. Saudi Arabia may tighten supply to defend prices. West African producers such as Nigeria and Angola could gain leverage if Gulf supply becomes unreliable. Shipping risks increase if tensions between Riyadh and Abu Dhabi escalate.

Diplomatic tightrope for Pretoria

The UAE’s departure also reshapes the geopolitical landscape in which South Africa must operate. Relations between Abu Dhabi and Riyadh have cooled in recent years, and the split from OPEC is widely expected to deepen that rivalry.

Pretoria has spent years cultivating strong ties with both states. The UAE has become an increasingly important investor in South African logistics, ports, and renewable energy projects. Dubai-based capital has flowed into everything from solar farms in the Northern Cape to port modernisation in Durban. Saudi Arabia, meanwhile, remains a critical energy partner and a major player in BRICS-aligned diplomacy, with Crown Prince Mohammed bin Salman having built a direct relationship with President Cyril Ramaphosa’s administration.

Now Pretoria may find itself navigating a more delicate diplomatic path, balancing energy security against investment interests and broader geopolitical alliances.

“This is a tightrope, and it is getting thinner,” says a senior official in the Department of International Relations and Cooperation, speaking off the record. “We cannot afford to alienate either Riyadh or Abu Dhabi. But we also cannot afford to be seen as taking sides in a Gulf rivalry that could intensify quickly. Every meeting, every statement, every trade delegation will be scrutinised.”

WHAT EXACTLY IS OPEC?

Founded in 1960 by five major oil exporting countries, the Organisation of the Petroleum Exporting Countries has grown to include 13 members, mostly from the Middle East, Africa and South America. Its stated purpose is to coordinate production policies to influence global oil prices. OPEC controls roughly thirty percent of global crude supply, but because its decisions affect market expectations, its influence extends far beyond that share.

Why the UAE leaving is seismic: It weakens the cartel’s unity, removes one of its most powerful producers, and signals deeper political fractures between Gulf monarchies that were once reliable allies within the organisation.


OPEC TENSIONS THROUGH THE YEARS

1973 — The Oil Embargo: Arab members cut supply to the West in response to the Yom Kippur War, triggering global shortages and a reordering of energy politics.

1990 — Gulf War Disruptions: Iraq’s invasion of Kuwait destabilises OPEC unity, with members split on whether to increase production to calm markets.

2014 — The Shale Shock: The United States shale oil boom forces OPEC to abandon price defence and instead fight for market share, sending crude prices crashing.

2020 — The Russia–Saudi Price War: A breakdown in talks between OPEC and its Russia-led allies leads to both sides flooding the market, with prices briefly turning negative.

2023 — UAE–Saudi Quota Clash: The UAE publicly clashes with Saudi Arabia over baseline production quotas, threatening to leave OPEC unless its capacity is recognised.

2026 — UAE Exits OPEC: A major producer walks away from the cartel, shaking global markets and raising questions about OPEC’s future cohesion.

A catalyst for energy transition

The upheaval could accelerate South Africa’s long-discussed shift away from imported fossil fuels. Policymakers have signalled renewed interest in electric mobility, green hydrogen, synthetic fuels and expanded renewable generation. The country has natural advantages: solar radiation among the best in the world, land availability, and industrial expertise in gas-to-liquids technology through Sasol.

Fuel price instability often strengthens the case for diversification. When petrol jumps unpredictably, the argument for electric vehicles becomes more compelling. When diesel spikes without warning, the logic of green hydrogen for industrial use starts to sound less like an environmental statement and more like an economic necessity.

“Instability is often the catalyst for reform,” says Professor Thabo Radebe, an energy transition specialist based at the University of Cape Town. “South Africa has talked about moving away from imported oil for years. We have the strategies. We have the task teams. What we have lacked is urgency. A destabilised oil market might finally provide that urgency. This could be the moment South Africa stops talking and starts building.”

Analysts caution, however, that meaningful transition takes time. Electric vehicle infrastructure is still sparse outside major metros. Green hydrogen projects are capital-intensive and require long-term off-take agreements. Synthetic fuel production is technically feasible but not yet cost-competitive without policy support. The UAE’s exit may open a window, but South Africa will have to move deliberately to walk through it.


The UAE is not just an oil exporter. It is a global investor with deep pockets and a growing appetite for African partnerships. Freed from OPEC constraints, Abu Dhabi is expected to expand its investment footprint as it repositions itself outside the cartel’s structures. That could translate into deeper partnerships in African energy corridors, infrastructure development, renewable energy financing, and logistics hubs.

Trade experts say South Africa should move quickly to secure favourable terms while the UAE is recalibrating its global strategy. The Emirates have already shown interest in South African ports, solar projects and industrial zones. A more independent UAE, no longer bound by OPEC diplomacy, may be more willing to strike bilateral deals that benefit both sides.

But it will require strategic diplomacy, not passive optimism. Other African countries, including Kenya, Angola and Nigeria, are also courting UAE investment. South Africa’s bureaucratic hurdles, port inefficiencies and electricity constraints could make it less attractive if not addressed urgently.

THE ROAD AHEAD

The UAE’s departure from OPEC is not the end of the oil world. But it is the end of a certain kind of predictability. For half a century, OPEC has been a stabilising if imperfect force in global energy markets. Even when prices spiked or crashed, the cartel’s existence meant producers were at least talking to each other, coordinating, finding common ground.

That era is not necessarily over. OPEC still has significant members and market power. But the loss of the UAE, one of its most capable producers, changes the calculus.

For South Africa, the next few years will be shaped by more volatile fuel prices, shifting Gulf alliances, new opportunities for investment and a stronger case for energy diversification. The country has weathered oil shocks before. It weathered the 1970s embargo indirectly, the 1990 Gulf War price spike, the 2008 runaway crude, and the 2020 COVID demand collapse. It will weather this one too.

But the choices made now, by policymakers, by industry, by investors, will determine whether South Africa emerges more resilient or more exposed. Will Treasury strengthen the fuel price stabilisation fund? Will the energy department fast-track independent fuel procurement? Will private capital flow into renewables and alternatives with renewed urgency? Will diplomacy in the Middle East shift from passive friendship to active hedging?

Back at the Midrand filling station, the mother in gym gear drives off, unaware of the geopolitical drama unfolding across the ocean. Her tank is full. Her morning is ordinary. But soon enough, the numbers on that pump will tell the story. A story of a Gulf breakup, a cartel shaken, and a country at the southern tip of Africa that imports every drop and hopes for the best.

Soon enough, she will notice. And South Africa will have to decide how it responds.

https://bit.ly/4czpccg

Monday, 6 April 2026

How China's Automotive Ambitions are Reshaping South Africa

How China's Automotive Ambitions are Reshaping South Africa

How Chinese ambition is rewriting the rules of South Africa’s motor industry — and what it means for the legacy giants.

There is a moment, just before the sun dips behind the Magaliesberg, when the sprawling Nissan plant in Rosslyn used to look eternal. For 60 years, it was a monument to South African industry, churning out the bakkies that built the nation: the 1400 Champ, the Hardbody, the Navara.

But steel rusts, and empires crumble.

By mid-2026, the keys to this 60-year-old fortress will be handed to Chery, the Chinese giant that arrived in South Africa only five years ago but is already stealing the crown from Volkswagen.

Nissan's Rosslyn plant - now becoming a Chery operation

Up the coast in East London, Mercedes-Benz is quietly negotiating to let Great Wall Motor (GWM) move into its lounge. Meanwhile, in Gqeberha, Foton is happily assembling bakkies inside BAIC’s factory.

The Chinese are no longer just selling cars here. They are moving in.

For the first time since the fall of apartheid, the dominance of South Africa’s ‘legacy five’—Toyota, Volkswagen, Ford, BMW, and Mercedes-Benz—is facing an existential threat. Not from each other, but from a wave of manufacturing that is cheaper, faster, and backed by the full weight of the state.

To understand the shift, forget the sales charts for a moment. Look at the dirt.

For decades, the barrier to entry for foreign brands was capital. Building a factory in South Africa costs billions. But the Chinese have realized a cheat code: you do not build a factory. You buy a distressed one.

The Chery-Nissan deal is the most aggressive example. Nissan, struggling globally, pulled the plug on Rosslyn. But Chery did not want the brand; they wanted the building. They bought the stamping facilities, the paint shops and the body-on-frame expertise for what analysts suspect was a bargain price.

Why? Tariffs. Importing a car into South Africa attracts a 25% duty. Building it here—specifically achieving Completely Knocked Down (CKD) status—unlocks government incentives and avoids that penalty.

Then there is the Mercedes-GWM deal. It is a sign of desperation and pragmatism in equal measure. Mercedes spent millions modernizing the Eastern Cape plant recently, but with the US slapping tariffs on South African exports, the C-Class line is underutilized. Sharing the space with GWM—allowing the Chinese to build Tank SUVs and Haval models—keeps the lights on and the 2 400 workers employed.

Workers inside the Mercedes-Benz factory

It is a humbling reality for the three-pointed star: to survive in Africa, you might need to host the competition.

But not everyone is welcoming the newcomers.

Andrew Kirby, the CEO of Toyota South Africa, is usually a measured figure. Recently, however, his tone turned sharp. He is calling for the government to ban a specific type of assembly known as SKD (Semi-Knocked Down).

Think of SKD as the ‘screwdriver’ assembly. You import a vehicle that is almost fully built, slap on the wheels and the bumper, and call it ‘local.’ It employs very few people but still qualifies for tax breaks.

“For every job created in a light vehicle SKD facility, as many as eight jobs are lost by the corresponding CKD operations,” Kirby warned.

Volkswagen’s Martina Biene agrees. VW employs nearly 3 600 people in Kariega, pumping millions into the local economy. She is watching with alarm as brands like BAIC and Foton—who operate out of a state-owned factory in Gqeberha—ramp up SKD production of the Tunland bakkie.

The fear in Tshwane and Kariega is that South Africa will repeat the mistakes of Australia. Once a proud car-making nation, Australia dropped its tariffs and protections. The factories closed. The skills vanished. Now, they drink coffee in the converted warehouses where cars used to roll off the line.

The fight is not just on the assembly line. It is in the supply chain.

Renai Moothilal, CEO of NAACAM (the component makers’ association), is watching his members fall like flies. In the last two years, at least 12 local parts suppliers have closed, shedding over 4 000 jobs.

When Toyota or Ford builds a Hilux or a Ranger, they use local seats, local wiring harnesses and local axles. When Chery imports a car, the only local content is the air in the tyres.

“The influx of these imported, lower-price point vehicles into the South African market has had a dual effect,” Moothilal told Engineering News. “They all arrive fully built, which means… there are limited immediate opportunities for local component suppliers.”

Even giants are hurting. Goodyear recently shuttered its historic tyre plant in Gqeberha. The city, once known as the ‘Detroit of South Africa,’ is now better known for its ghost factories and rising unemployment.

If the component sector collapses, the legacy brands lose their competitive advantage. Without a local supply chain, Ford and Toyota are just importers. And they cannot beat the Chinese at that game.

So, why aren’t the legacy brands dead yet?

Drive to any taxi rank or construction site in Limpopo or KZN, and you will see the answer. The Toyota Hilux and Ford Ranger are still the kings of the dirt. South Africans are loyal to what works.

However, that loyalty is expensive. Over the past decade, the legacy brands have drifted upmarket. A fully kitted double-cab now costs upwards of a million Rand. That left a gaping hole in the market for affordable transport. The Chinese did not just walk through that door; they drove a fleet of SUVs through it.

“You have to make sure we are well represented in the new emerging market,” says Gideon Jansen van Rensburg, CEO of Motus Retail, the country’s largest dealer group. Motus is now scrambling to add Haval, Chery and Mahindra to its floors because that is where the foot traffic is going.

The legacy brands are fighting back. VW is rushing to launch the ‘Tengo,’ a small crossover based on a Brazilian platform, built in Kariega, to try and claw back entry-level buyers. Ford is betting big on the next-gen Ranger. Toyota is leaning on its reputation for resale value.


The BAIC factory in the Eastern Cape - now assembling Foton vehicles

The next five years will likely see a ‘two-speed’ South Africa.

On one side, you have the Chinese and Indian brands. They will control the volume game—the R300 000 to R500 000 segments. They will offer massive screens, leather seats and long warranties. They will be built in the old Nissan factories and shared Mercedes plants.

On the other side, you have the Legacy Five. They will become quasi-premium brands. You will buy a Toyota or a VW not just for the car, but for the network—the guarantee that the part is in stock, the resale value holds and the financing is easy.

But the middle ground—the affordable, high-volume, high-tech car—is disappearing. That ground is now Chinese.

“The goal is not indefinite protection,” Moothilal warns, “but building a sustainable, globally competitive component sector.”

If the government does not close the SKD loophole and force the new players to build real factories (with real local parts), the legacy brands might pull the plug. They will not leave because of the Chinese. They will leave because they cannot compete against a government policy that lets their rivals play by different rules.

For now, the lions are still roaring in Rosslyn and Silverton. But for the first time in a century, the people who built this industry are looking in the rearview mirror.

And all they see is a Great Wall coming up fast behind them.

https://bit.ly/3OoH8wO

Sunday, 22 March 2026

Egypt's Automotive Market Recovery Compared to South Africa

Egypt's Automotive Market Recovery Compared to South Africa

The future of South Africa’s automotive industry hangs in the balance as parliamentary leaders and global manufacturing executives call for urgent government intervention to protect the sector from aggressive international competition, while elsewhere on the continent Egypt’s market shows signs of a robust recovery.

During an oversight visit to the Eastern Cape recently, the Portfolio Committee on Trade, Industry and Competition met with industry giants including Volkswagen Group Africa and Isuzu to assess mounting challenges facing the Coega Special Economic Zone and the broader automotive precinct.


Volkswagen Group Africa chairperson and managing director Martina Biene revealed the high stakes facing the Kariega-based manufacturer, warning that decisions made now will determine whether new models are produced locally in the next decade.

“I’m now pitching for an investment in 2030, and I need that approval now,” said Biene. “If Volkswagen does not consider spending money in South Africa, then I won’t be able to launch a new car in 2030.”

The stakes are particularly high as the group weighs whether to produce its next generation of new energy vehicles in South Africa or shift that capacity to more cost-effective hubs in India.

“It’s not about protectionism,” she said. “It’s levelling the playing field in terms of cost of doing business, which is way lower in India and also lower in China for very different reasons.”

Portfolio Committee chairperson Mzwandile Masina echoed these concerns, noting that the committee identified quite a number of critical challenges during visits to the Coega SEZ and Volkswagen facilities. Masina pointed to the country’s competitive disadvantages, particularly regarding labour costs.

“We’re informed that in terms of labour cost, India, as an example, is 35% cheaper to produce a car because of their labour laws,” he said.

While reaffirming South Africa’s position as an open economy, Masina said the committee is finalising a report with far-reaching recommendations to protect the sector. “We had to tighten our labour laws due to our history. Therefore, it will be important to strike the balance between our labour laws and ensuring we can have affordable production here in South Africa.”


Beyond policy, both government and industry flagged serious concerns about infrastructure and service delivery. Biene provided a stark look at the logistical reality, explaining the company has been forced to abandon rail for road transport.

“Currently, for the domestic market business, we’ll truck all of our cars,” Biene said. “We’ll have in the domestic market probably 50 000 to 60 000 sales. The majority of that is sold in Gauteng province, so it all gets trucked from here to Gauteng because the South Corridor is not operational because of cable theft or infrastructure.”

She noted that even if the rail were functional, the financial burden remains a barrier. “If it would be operational now, we would have to pay more, and it’s the infrastructure cost of doing business which I tried to raise.”

Masina acknowledged the strain on municipalities, particularly ageing infrastructure, and stressed the need for stronger collaboration between local government and major investors.

As Volkswagen prepares for the 2027 launch of its new A0-entry SUV, known as Project Tengo, the success of current operations remains a prerequisite for the 2030 investment approval.

While South Africa confronts these challenges, Egypt’s automotive market has shown strong momentum. According to data published by the Automotive Market Information Council, vehicle sales reached 14 100 units in January 2026, compared to 10 150 units in the same period in 2025, representing a 38,7% year-on-year increase.

The performance was driven largely by passenger cars, which increased by 43,3% to around 10 900 units. The bus segment also showed growth, with 901 units sold compared to 698 a year earlier, while truck sales increased by 25 03% to 2 278 units, a key indicator of recovery in productive activity and domestic trade.

The January figures follow strong performances in recent months. In November 2025, vehicle sales surged by 54,7% year-on-year to around 16 800 units.

Egypt’s Industry Minister Khaled Hashem recently met with a delegation from Mercedes-Benz Egypt headed by chief executive Stefanie Volz to discuss opportunities to localise automotive manufacturing and expand the company’s operations. The discussions explored investment opportunities in line with the government’s strategy to deepen local manufacturing and facilitate the transfer of advanced technologies.

Dongfeng Box from SN Automotive in Egypt

Hashem noted that the Automotive Industry Development Programme represents a key pillar in attracting major international brands, offering incentives designed to localise the industry. The programme links investment incentives to increasing the share of local content and expanding domestic supply chains.

Volz expressed the company’s aspiration to further strengthen its strategic partnership with the Egyptian government, noting that Mercedes-Benz is marking 26 years of operations in Egypt.

Meanwhile, data compiled by the International Organization of Motor Vehicle Manufacturers shows South Africa consistently ranks among the countries with the highest car ownership in Africa, supported by a developed automotive industry, a relatively large middle class, and extensive road networks in major urban centres. Access to vehicle financing and a thriving used car market have also made ownership more attainable.

South Africa consistently ranks among the highest, supported by a developed automotive industry, a relatively large middle class, and extensive road networks in major urban centres. Access to vehicle financing and a thriving used car market have also made ownership more attainable for many households.

Libya has historically recorded high ownership levels due to low fuel prices stemming from its oil wealth, combined with long distances between cities and limited public transport options. Despite political and economic challenges in recent years, car ownership remains widespread.

Small island nations such as Mauritius and Seychelles also feature prominently, buoyed by stable economies, higher household incomes, and growing populations that increasingly rely on private vehicles for daily commuting.

Botswana and Namibia round out the list, where vast distances between communities make private transport a practical necessity. Both countries have invested heavily in road infrastructure in recent years, further supporting vehicle ownership.

Algeria and Morocco complete the picture as North Africa’s largest markets, with rising urbanisation and government policies encouraging local assembly driving demand across both countries.

In West Africa, Nigeria’s automotive aftermarket is drawing attention as a potential growth frontier. Industry estimates suggest the country’s spare parts market is worth between $5-billion and $6-billion annually, with new original equipment manufacturer components and aftermarket parts accounting for roughly 70% to 80% of that figure. Second-hand parts, commonly known as tokunbo, make up the remainder.

Mechanical engineer Okpamen Obasogie said the combination of a large replacement market, high import dependency and foreign exchange pressure has created a significant opportunity for localised spare parts manufacturing, particularly in high-turnover components such as brake pads, filters and suspension parts.

https://bit.ly/3PBh8P0

Monday, 23 February 2026

Lathitha Mbambo: Breaking Gender Barriers in Automotive Trades

Lathitha Mbambo: Breaking Gender Barriers in Automotive Trades

Service tools do not know if you are male or female - they respond to skill and focus. That is how 21-year-old Lathitha Mbambo describes her approach to the workshop floor at Hyundai Bellville in Cape Town, where she is upending expectations about who can excel in technical trades.

Mbambo (21) began her apprenticeship in June 2025 and has since serviced roughly 100 vehicles each month. To date, she has worked on more than 800 vehicles and maintained a clean record with no comebacks. In dealership language, comebacks refer to vehicles that return because faults were not properly resolved - a key measure of technical competence and quality assurance. For any technician, a zero-return rate across hundreds of services is notable. For a first-year apprentice, it is particularly striking.


"Every vehicle that comes into the workshop represents someone's safety and trust," Mbambo says. "I approach each service as if it were my own car. If I sign off on it, I want to be 100% confident it will not return with a fault."

Keevin Peters, Dealer Principal at Hyundai Bellville, said Mbambo's productivity matches that of experienced technicians. "In this business, comebacks affect customer confidence and operational efficiency. To see this level of dedication and consistency from an apprentice speaks to both her discipline and commitment."

Managing 100 vehicles a month demands mechanical knowledge, time management, diagnostic skill and attention to detail. Mbambo said she has learned small things matter. "A missed check today becomes a problem tomorrow. My motto is do it right the first time."


Her presence in the workshop also reflects a broader shift in the automotive sector, as more young women enter technical careers. She said the tools of the trade do not distinguish between genders - only between those who apply themselves and those who do not.

In a separate development highlighting the importance of skills development, Isuzu Motors South Africa has renewed its partnership with the Nelson Mandela University's Govan Mbeki Mathematics Development Centre. The collaboration, which began in 2018, focuses on strengthening mathematics and physical science education in under-resourced schools in Nelson Mandela Bay.

The programme combines learner support, teacher training and digital resources. In the 2025 matric exams, learners who participated achieved an 80% pass rate in both mathematics and physical science. That compares with national pass rates of 64% for mathematics and 77,3% for physical science. Of the 30 learners in the cohort, 25 qualified for bachelor's or diploma studies, opening pathways to tertiary education and careers in science, technology, engineering and mathematics.


Natalie Gill, project leader at the Govan Mbeki Mathematics Development Centre, said the initiative provides interactive digital tools and professional development for teachers. "With the support received from Isuzu, we have been able to empower a significant number of learners by strengthening connections between classroom learning and real-world challenges," she said.

Nandi Matomela, Department Executive for Corporate Affairs at Isuzu Motors South Africa, said education remains a core pillar of the company's social investment strategy. "Through this collaboration, we have encouraged the adoption of STEM subjects in our schools, aligning learning outcomes with the skills and needs of the future," she said.

Several former participants in the programme are now studying computer science, civil engineering, electrical engineering and accounting. The renewed partnership aims to expand access to innovative teaching tools and mentorship, supporting more young South Africans in pursuing opportunities in the STEM economy.

https://bit.ly/4tQhPUn

Wednesday, 18 February 2026

New AfCFTA Rules Boost African Automotive Trade

New AfCFTA Rules Boost African Automotive Trade

The African Association of Automotive Manufacturers (AAAM) has described the approval of new trade rules for the automotive sector under the African Continental Free Trade Area (AfCFTA) as a major step forward for industrialisation on the continent.

The decision, formalised during the 39th Ordinary Session of the Assembly of African Union Heads of State and Government, paves the way for duty-free trade in vehicles and components across member states.

The Rules of Origin (RoO) for automotive products, which apply to customs codes 8701 to 8716, were initially agreed upon by ministers at the AfCFTA Council of Ministers meeting in Cairo in September 2025. The formal endorsement came from heads of state during their gathering in Addis Ababa, Ethiopia, recently.

Under the newly adopted framework, vehicles and components must contain at least 40% local content to qualify for preferential trade terms under the AfCFTA. This means up to 60% of materials may be sourced from outside the continent without affecting the product’s eligibility to be traded as ‘Made in Africa’. The arrangement includes a review clause after five years and is intended as an interim measure to encourage local manufacturing and value addition.

Victoria Backhaus-Jerling

Victoria Backhaus-Jerling, Chief Executive Officer of AAAM, said the agreement provides clarity that has long been needed by industry players. “For the first time, we have a clear and harmonised definition of what it means for a vehicle to be considered ‘Made in Africa’. This kind of certainty is what investors look for. It supports the development of regional supply chains and aligns with the broader goals of the AfCFTA Automotive Strategy.”

Wamkele Mene, Secretary-General of the AfCFTA Secretariat, noted the new rules offer legal predictability for manufacturers considering local production. “This approval gives the industry the assurance needed to invest in local assembly and component manufacturing. We encourage the private sector to build on this momentum and work with all stakeholders to ensure inclusive growth across the African automotive value chain.”

AAAM has been closely involved in the development of the framework, working alongside the AfCFTA Secretariat, Afreximbank, and various government bodies to shape rules that support local content development and job creation.

Martina Biene

Martina Biene, President of AAAM, highlighted the cooperative effort behind the milestone. “This achievement reflects what can be done when public and private sectors work together. The framework enables African countries to trade more competitively among themselves and lays the groundwork for the continent to become a more serious participant in global automotive markets.”

With the rules now in place, countries that have committed to immediate or phased tariff liberalisation under AfCFTA categories A and B will be able to begin preferential trade in automotive goods. The move is expected to support the growth of local assembly and component manufacturing, and over time, give African consumers access to more affordable vehicles produced within the continent.

https://bit.ly/4qM9HkR

Tuesday, 17 February 2026

Andrew Kirby Sounds Alarm on SA Motor Industry's Decline

Andrew Kirby Sounds Alarm on SA Motor Industry's Decline

Andrew Kirby did not mince words when he talked about South Africa’s motor industry. He described a sector losing ground—local content is dropping quickly, exports are too dependent on Europe, and while the world races toward electric vehicles, South Africa’s barely off the line.

Andrew Kirby

Honestly, it was the bluntest industry review anyone has made in years. Kirby, president and CEO of Toyota South Africa Motors, recently presented the 2026 State of the Motor Industry address and skipped the usual talk about resilience or market share. Instead, he pointed directly at the cracks in one of South Africa’s last big manufacturing pillars.

He did not soften the numbers. Right now, only a third of cars sold in South Africa are built here. In 2006, it was 56%. The decline is speeding up. Kirby’s outlook for 2026? Even worse.

“We really lack scale in South Africa,” he said. He meant more than just production numbers—he pointed to the country’s population, limited public transport and basic mobility needs. “We should be much bigger than this.”

Last year’s headline—600 000 vehicles sold—sounds impressive if you do not look deeper. But Kirby did. Take away the increase in cheap, entry-level cars and there is hardly any actual value growth.

“It’s not all that it seems,” he cautioned.

Toyota's manufacturing facility in Prospecton near Durban

Exports look good on paper—609 000 vehicles produced last year, 411 000 exported. That is 68% of local output, mostly to the UK and EU. At first glance, it seems like a win. Look closer, and it is a vulnerability.

Eighty-one percent of those exports go to Europe and the UK. Africa, once important, now only takes 8%. The continent is flooded with used imports and cheap new cars from the Middle East, so private buyers barely count. Most sales rely on government fleets.

“We can’t just shrug and say we’ll export everything to Europe,” Kirby said. “Because those 400 000 exports? That is going to change.”

Regulations are moving quickly. The UK wants zero-emission vehicles, Europe is tightening emissions rules, and every new regulation makes it harder for South Africa to keep up (even with US President Donald Trump removing carbon restrictions).

Temporary extensions for hybrids or low-carbon steel do not fix the issue; they just show how unstable the electric vehicle sector still is. That uncertainty makes long-term planning impossible.

“In the next five years, we’re going to see a big drop in exports to Europe and the UK,” Kirby warned.

South Africa simply does not have a competitive electric vehicle industry yet. The few new energy vehicles sold locally are not made with local parts. No scale, no localisation. No localisation, no cost advantage. It is a loop South Africa cannot escape—and time’s running out.

Kirby’s strongest point came when he spoke about real value addition. That is the core of any manufacturing sector. In 2000, South Africa’s auto manufacturing value was $720 per person. Now? It has dropped to $614. Not only no growth, but a step backwards.

“We’re de-industrialising too soon,” he said. “Are we seeing the first signs of that in auto?”

He mentioned Vietnam—and not by chance. Smart policy has let Vietnam surge ahead, while South Africa has lost advantage after advantage. Electricity is costly, even with improved loadshedding. Wages rise faster than inflation. Water is now a concern—Toyota had to build its own dam to keep operating. Logistics, especially rail, remain expensive, even after port improvements.

Production at the Toyota factory in South Africa

The entire supply chain is under strain. Steel, tyres, the network of component makers built up over decades—all are feeling the pressure.

“We’re lucky we spent 100 years building this manufacturing base,” Kirby said. “If we lost it now and tried to restart in 2026, it wouldn’t happen.”

Right now, the industry needs a serious, honest discussion about policy—before it is too late.

Kirby made one thing clear—he is not looking for quick fixes or dramatic interventions. That is not the point. What he is after is harder: a smart, well-run industrial policy. One that understands the difference between a healthy import market and replacing imports just for the sake of it.

“To be honest, the country just can’t afford that,” he said, referring to heavy-handed import substitution. “The foreign exchange hit is massive, and it’s something we often overlook.”

His argument? Instead of sweeping changes, he is calling for targeted, incremental adjustments to strengthen competitiveness without blowing the budget. The aim: raise local content back up to 40%-50%. Not by hiding behind tariffs, but through timely policies that recognize imports are necessary, though over-reliance carries risks.

He was equally blunt about new energy vehicles. South Africa does not have the option to say the transition is unaffordable.

“If we say we cannot make the shift, we are giving up on exports as well. All we will have left is making outdated tech for a shrinking market,” Kirby said. “That’s just not the way South Africa has operated over the past hundred years.”

Toyota’s strategy sums it up—they are investing in multiple technologies: hybrids, plug-in hybrids, battery electrics, fuel cells, even carbon-neutral hydrogen engines. There is no single solution, and in South Africa, hybrids will dominate for years. But the issue is clear: only 4% of new energy vehicles sold locally are built here. That gap is right in front of us.

This is not a promise—it is a possibility

The bz4x will be the first electric model launched in South Africa by Toyota

Kirby sees a real opportunity. With the right policies—now, not next year—the local market could surpass 700 000 units. Manufacturing could reach 720 000. That would mean R21-billion more in value and 14 500 new jobs, not counting the broader impact.

“Our planning window is three to four years,” he said. “We are already investing, and to be honest, we are running behind. If we can get this sorted by 2026, it will decide our investments for 2029 and 2030.”

He did not state the warning outright, but it is clear. Other countries are securing investment through clearer strategies and more stable policies. South Africa is competing for those same opportunities, but it is a tough race.

Still, Kirby sees something positive—a genuine, open dialogue between government, labour, and the industry group, naamsa. People are speaking honestly. But talking is not policy.

“We need to act. Now,” he said.

Compete, do not collapse!

Goolam Ballim, Standard Bank’s Chief Economist, set out the bigger picture. The world is not breaking down—it is reorganizing. Alliances, supply chains, the rules of the game—they are all changing. Now, resilience is more important than squeezing out every bit of efficiency.

For South Africa, this shift is both a risk and an opportunity. The old model—relying on a single export market, importing finished vehicles, and exporting most of what we build—is fading. What happens next depends on the decisions we make now.

Kirby’s remarks stood out because he was direct. He identified the problems, put real numbers on what is at stake, and outlined a practical goal. He did not minimize the challenge, but he was clear: the solutions are there if we are ready to move.

“We shouldn’t just ask how to avoid becoming an import replacement market,” he said. “We need to figure out how to build something stronger—to support the circular economy, create jobs, develop skills, and grow a dynamic auto industry and industrial base.”

Now it comes down to this: can policy move quickly enough to match the market? The window is open, but it will not stay open for long.

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